Revenue you can see, measure, and defend
Our mission is to make go-to-market as measurable and defensible as finance — installed at the companies you hold, and still running after we step back.
Every engagement starts with 30 days on live deals at up to two of your companies — $30,000, full refund if nothing moves.
Who this is for
Private equity operating partners and heads of portfolio operations.
Mid-market funds, typically four to eight holdings, where go-to-market is the constraint on the value-creation plan — and there is no comparable read across the companies.
Technical founders selling into enterprise.
Series A to early Series B, where the product wins on merit and the deals stall anyway — in committee, in procurement, in a room you are not in.
How a portfolio engagement works
A one-off commercial assessment hands you a photograph. We install the instrument that keeps measuring — one comparable readiness verdict per company, defensible to the people judging you.
Sprint 1 Pilot
30 days. Up to two portfolio companies.
$30,000
Full refund if nothing moves. Priced and judged on its own — not a deposit against what follows.
We work the live opportunities that are already stuck — the ones costing you the quarter — and produce the readiness baseline alongside them. Thirty days in there is a deal that moved and an artifact you can take to your partners, not a scored readout and a follow-up call.
- Active acceleration on live, stalled opportunities
- Technical capability translated into the business outcome the buyer is actually funding
- Buyer intelligence on the committee holding the deal up
- Business cases the champion can defend without us in the room
- A readiness baseline and the binding GTM constraint, named
The Engagement
Phased across the holdings you choose.
$10,000 per portfolio company, per month
Three-month phases. One to two companies over six months; three to five over nine, rolled out sequentially because one operator does the work.
The same instrument installed at each company, so the readings come back in the same units and the holdings can finally be ranked on something other than memory. Companies keep whatever CRM they already run — the comparison happens above that layer, so there is no consolidation project.
- Comparable readiness across every company in scope
- The binding constraint per company, and the work to close it
- Quarterly readiness reviews — one verdict for the partnership, not a stack of founder anecdotes
- Cross-company patterns the individual companies cannot see
- Baselines ratified with you before anything is measured against them
Bring one company. No deck, no commitment.
Single-company programs
Fixed scope, fixed price, by stage — each entered through the same 30-day Sprint 1.
How it works
Strategy call
We assess the situation — one company or a whole portfolio. No pitch, just diagnostic clarity.
Sprint 1
Thirty days on live deals at up to two companies, with the readiness baseline produced alongside. Full refund if nothing moves.
The engagement
Rolled out company by company, in three-month phases, at a flat rate per company — and the measurement keeps running after we step back.
Powered by Andru
Humus & Shore is the firm. Andru is the platform underneath it — the reason one operator can run at the speed of a team, and the reason the measurement does not leave when the engagement does.
A consultancy hands you a document that decays. The instrument stays installed, keeps measuring, and re-reads every company on the same model — so the comparison holds up a year later, in front of people whose job is to doubt it.
What we hold to
Empathy We start with the buyer, then the revenue.
Clarity We find what actually works, then build from there.
Authenticity We build genuine partnerships over short-term billings.
Focus We find the main thing and keep it the main thing.
Accountability We own the outcome, not just the recommendation.
Alignment Shared values between a company and its buyers drive durable growth.
Frequently asked questions
Start with a conversation.
Thirty minutes on one company you hold — the deals that are stuck, and whether thirty days would move them. No deck.
Book an introductory conversation